Strategic management
Enseignant responsable :
Volume horaire : 30Description du contenu de l'enseignement :
S1. Introduction: strategic management, past and current issues PART 1: RETHINKING VALUE CREATION S2. Why and how to rethink a company's business model? S3. What mechanisms for creating and capturing value in a globalized context? S4. Under what conditions can an innovation create a market disruption? S5. Intermediate synthesis: presentation of group projects and correction of case study 1 PART 2: INFLUENCING AND INTERACTING WITH THE ENVIRONMENT’S ACTORS S6. Competition or cooperation: why and how to structure a business ecosystem S7. How can a firm shape the institutional context to its own advantage? S8. Intermediate synthesis: presentation of group projects and correction of case study 2 PART 3: ORCHESTRATING STRATEGY S9. Governance: how to align strategy with stakeholders’ expectations? S10. How is the strategy planned and implemented on a daily basis?
Pré-requis recommandés :
Basic knowledge in strategic management
Coefficient : ECTS 6 - Coefficient 3 (M1 Management et Organisatioin - Formation Initiale) ECTS 3 - Coefficient 1 (M1 Contrôle, Audit, Reporting Financier - Formation Initiale)Compétence à acquérir :
- Know and understand the main strategic issues that companies are currently facing;
- Master essential theoretical concepts to shed light on these issues and mobilize them as a framework for analysis;
- Elaborate a structured and reflexive analysis of a company's strategic situation.
Mode de contrôle des connaissances :
Continuous assessment (50%) : Group project (40%) (collective work)& Case study (10%) (individual) Final exam (50%) : Case study (Individual exam)
Bibliographie, lectures recommandées
JOHNSON G., SCHOLES K., WHITTINGTON R., ANGWIN D., REGNER P. Exploring Corporate Strategy, Prentice Hall, 11th edition, 2019.