Product and Retail Manager - Master's Year 2

Program Objectives of the Master 2 in Product and Retail Management - 343

The Master's degree in Product and Retail Management is designed to train skilled professionals to support companies' organizational, ethical, digital and operational transformations.
It offers a global vision, from product design to physical or digital marketing, and prepares students to manage transformation projects in line with strategic choices. Combining analytical skills such as marketing research and panels, and creative skills such as design management, the program is designed for careers such as product manager, category manager, trade marketer or consultant.
Offered as an apprenticeship, this program combines theory, field experience, business cases and a solid alumni network for successful professional integration.

When you enroll in a Master's program, you also join Université PSL. Ranked in the top 50 universities in the world (THE and QS), PSL offers excellent graduate programs at the Master's and PhD level, which benefit from the scientific capabilities of its member institutions. The degree is prepared at Université Paris Dauphine-PSL and awarded by Université PSL.

State-controlled degree conferring a master grade
  • Types of education

    Work-based training

  • ECTS Credits

    60 credits

  • Capacity

    30

  • Academic Year

    2026/2027

  • Language(s)

    French

  • Internship

    No work-based training

  • Type of Diploma

    Diploma from a major institution conferring the Master's degree

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