International Business – 233 - 2nd year of master's degree

International strategy

• Go to Market Strategies and innovation

  Go to Market Strategies and innovation

  Ects : 3

  Enseignant responsable :
  ALICE COATALEM
  

  Volume horaire : 18

  Description du contenu de l'enseignement :

  1/ GTM definition and relation to corporate strategy and marketing strategy 2/ GTM conception process , key decision points and performance metrics GTM choices when developing an international business 3/ GTM strategies in B2B and in B2C: differences and convergence 4/ Impact of digital transformation on marketing (including digital marketing, content marketing, marketing analytics, artificial intelligence) 5/ Impact of digital transformation on sales (including e-commerce, marketplaces, Social selling, omnichannel strategies, integration of sales and marketing processes) 6/ Customer Experience focus: the drivers for the change of paradigm towards customer experience centered strategies, the key metrics of customer experience and integration of customer experience in the Go-to-Market System

  Coefficient : 3

  Compétences à acquérir :

  Awareness of GTM problematic, decision points and their respective importance in B2B and B2C - Awareness of new marketing and sales methods enabled by the digital transformation, and acquisition of based concepts and vocabulary required to engage productively in conversations with the teams constructing and executing go-to-market strategies. - Awareness of the importance of customer experience to build a successful GTM strategy and main methods to measure customer experience - Ability to collect information and analyze company cases. Ability to articulate relevant GTM strategy recommendations at a strategical and tactical level.

  Mode de contrôle des connaissances :

  Continuous 50 % :Presentation of an article, Business case analysis and presentation, Quiz . Final 50 % Written report analyzing a GTM strategy from a company, 8 pages, including critical perspective and recommendations

  Bibliographie-lectures recommandées

  Laurence G. Friedman , Go to Market Strategy, Routledge 2002. Building routes to customers. P Raulerson et al., 2009 . •Creating and adaptive go-to-market system, Mark Kovac, Diane Ledingham, Lewis Weinger , Bain & Company. The Elements of Value, Eric Almquist, John Senior, Nicolas Bloch, Harvard Business Review , 2016 . The B2B Elements of value, Eric Almquist, Jamie Cleghorn, Loro Sherer, Harvard Business Review , 2018 . Perceived value in B2B and B2C: a comparative approach and cross-fertilization, Remi Mencarelli, Arnaud Riviere, Marketing Theory, Sage, 2013 . Understanding Customer Experience, Christopher Meyer, Andre Schwager, Harvard Business Review 2007 . Appetizer or main course : Early market vs Majority market GTM strategies for radical innovation, Monika C. Schuhmacher , Sabine Kuester, and Erik Jan Hultink, PRODUCT INNOV MANAG 2017. Get the show on the road: go to market strategies for e-innovations of start upsSabine Kuester, Elisa Konya-Baumbauch, Monika Schuhmacher, Journal of Business Research 2017 . Conceptualization of omnichannel customer experience and its impact on shopping intention: A mixed-method approach,Si Shia , Yi Wanga,? , Xuanzhu Chenb , Qian Zhang, International Journal of Information Management, February 2020

• Global Management of Information Systems and digital strategies

  Global Management of Information Systems and digital strategies

  Ects : 6

  Enseignant responsable :
  ANOUCK ADROT
  FLORIAN CHAMPAGNE
  FRANCOIS HIAULT
  PIERRE-EMMANUEL ARDUIN
  

  Volume horaire : 52

  Coefficient : 9
• Key transversal topics in International Business : global geopolitical challenges & economics of digitalization

  Key transversal topics in International Business : global geopolitical challenges & economics of digitalization

  Ects : 3

  Enseignant responsable :
  LUIGI MARENGO
  ILAN SCIALOM
  ERIC MECHOULAN
  

  Volume horaire : 23

  Description du contenu de l'enseignement :

  This course will familiarize students with some important concepts and present-day issues within the study of international relations, including topics regarding political actors, systems and stability. The reference to major theoretical schools of thought will help to make better sense of the world today.

  Coefficient : 3

  Pré-requis recommandés :

  Students are expected to have an interest on international affairs – actors, organizations… – and to have kept abreast of major world events. Critical thinking is required equipment.

  Compétences à acquérir :

  Upon satisfactory completion of this course, the student will be able to:

  - Evaluate international relations by formulating relevant questions (and thus be able to look for relevant answers)

  - By answering these questions, outline international affairs factors and integrate them in business strategy

  - Analyze and understand some major themes of international relations and global politics

  - Improve critical thinking in general

  - Demonstrate his/her ability to describe the social, political, and economic forces that influence social behavior and the global system

  - Use knowledge of international affairs in a practical problem-solving way to address issues of immediate international concern

  Mode de contrôle des connaissances :

  The examination will consist of a case study / group presentation.

  Bibliographie-lectures recommandées

  Agnew, John. Geopolitics: Re-visioning World Politics. Second Edition. New York: Routledge, 2009 Baylis, J., Steve Smith and Patricia Owens (eds).The Globalization of World Politics: An Introduction to International Relations, Sixt Edition, Oxford: Oxford University Press, 2016 Cox, Kevin et al., eds. The Sage Handbook of Political Geography. London: Sage, 2008 Csurgai, Gyula, ed. Geopolitics: Schools of Thought, Method of Analysis, Case Studies. Geneva: Éditions de Penthes, 2009. Dalby, Simon and Paul Routledge et al. (eds). The Geopolitics Reader. Second Edition. London: Routledge, 2006 Dittmer, J. & Sharp, Joanne (eds), Geopolitics: An Introductory Reading, New York: Routledge, 2014 Dodds, Klaus. Geopolitics: A Very Short Introduction. Oxford: Oxford University Press, 2007 Flint, Colin. Introduction to Geopolitics. Third Edition. New York: Routledge, 2017 Gallaher, Carolyn et al., eds. Key Concepts in Political Geography. London: Sage, 2009 Munoz, Joseph Mark S. (ed). Handbook on the Geopolitics of Business, Cheltenham: Edward Elgar, 2013 Painter, Joe and Alex Jeffrey. Political Geography: An Introduction to Space and Power. Second Edition. London: Sage, 2009

• Global Strategy

  Global Strategy

  Ects : 3

  Enseignant responsable :
  PIERRE-MARIE RELECOM
  

  Volume horaire : 18

  Description du contenu de l'enseignement :

  Growth Strategy / Market Intelligence - Benchmark / SWOT / PESTEL / M&A vs greenfield vs brownfield / Tender process vs unsolicited offers / Compliance

  Coefficient : 3

  Pré-requis recommandés :

  Multiculturalism / Understand how it works in fast growing markets / Cultural differences

  Compétences à acquérir :

  how to use SWOT / PESTEL and define a market entry strategy

  Mode de contrôle des connaissances :

  business cases / inclass participations

International management

• International & Digital Marketing

  International & Digital Marketing

  Ects : 3

  Enseignant responsable :
  CHLOE GONCALVES
  DELPHINE CHORENSLUP
  EMELINE NOEL
  

  Volume horaire : 21

  Description du contenu de l'enseignement :

  We will cover the key concepts of digital marketing (the marketing funnel, the customer journey, the communication plan, touch points) and take an overview of digital marketing industry today and the current trends. We will explore the major digital channels available today (Display, SEO, SEM, email, social media, mobile, video) and explain the latest tools and techniques developed (contextual targeting, retargeting, behavioural targeting, RTB, growth hacking, how to build a landing page) and drill-down on the measurable analysis of efficiency of digital marketing campaigns (attribution models, cross-channels, ROI, CAC and CLTV, AARRR metrics, NPS). In the last sessions we will broaden to wider concepts such as the long tail, vitality and word-of-mouth, crisis communication and the hook model.

  The course aims at showing these different facets of Digital Marketing to expand students’ knowledge, broaden their global vision and give an opportunity to discuss specific examples in each session.

  The course will consist of lectures (class topics detailed below), enriched with in-class discussions based on exercises and case studies.

   

  Session 1: Introduction to marketing.

   

  The marketing funnel, the customer journey, touch points matrix. Sales, marketing, product management. Overview of digital marketing today. Project introduction.

   

  Session 2: The communication plan

   

  Segmentation, targeting, positioning, channels and messages. A short history of digital marketing. The Cookies. Display advertising. Search Engine Marketing & SEO.

   

  Session 3: Case study and social media

   

  Case study: How companies learn your secrets. Social Medial (Facebook, twitter and others). Affiliation. Targeting capabilities.

   

  Session 4: Virality, Crisis and growth hacking

   

  Virality, word of mouth and crisis communication. Mobile advertising and mobile marketing. Growth Hacking, mind set and techniques. News Jacking & B2B hacks. Virality

   

  Session 5: Measure of efficiency and new perspectives

   

  Attribution models, cross-channels, ROI, CAC and CLTV, AARRR metrics, NPS. Engine of Growth. The Hook Model. The long tail. iBeacon and geo-fencing.

   

  Session 6: Project presentation and feedback

   

  Project presentation.

  Coefficient : 6

  Compétences à acquérir :

  Designing, planning and executing a digital marketing campaign

  Thinking like the customer

  Mode de contrôle des connaissances :

  The course evaluation will be based on:

  • Project presentation: 50 %
  • Project report : 50%
• International Business Law

  International Business Law

  Ects : 3

  Enseignant responsable :
  ARNAUD RAYNOUARD
  

  Volume horaire : 18

  Coefficient : 3
• Global Knowledge Management

  Global Knowledge Management

  Ects : 3

  Enseignant responsable :
  AURORE HAAS
  

  Volume horaire : 15

  Description du contenu de l'enseignement :

  The course addresses key issues in knowledge management, including knowledge creation and innovation, as well as knowledge capitalization in global companies

  Coefficient : 3

  Compétences à acquérir :

  Knowledge is the new oil. This course trains students to become knowledge managers in multinational organizations. Students become acquainted with key issues in relation to knowledge sharing, innovation and creativity. Students apply the knowledge management toolbox in several case studies

International project management

• Project Management : principles, methods and change management

  Project Management : principles, methods and change management

  Ects : 3

  Enseignant responsable :
  CATHERINE AUBERT-BAUDEQUIN
  

  Volume horaire : 30

  Description du contenu de l'enseignement :

  Basics knowledge in change management : approach, models and tools - Basics: project definition, issues, stakeholders, project phases - Tools: Project Charter, WBS, OBS, SOW (statement of work), Gantt, RAM - Monitoring: Budget and Gantt Project report for PRB (Project Review Board) and REX (Return On Experience)

  Coefficient : 6

  Pré-requis recommandés :

  None

  Pré-requis obligatoire :

  None

  Compétences à acquérir :

  be able to understand the driving and restraining forces of change management

  Be able to define, plan and organise change management (methodology and models)

  - be able to initiate and manage projects efficiently and effectively, which means:

  - Be able to identify project customers and their needs and formalize the SOW

  - Be able to organize project phases and tasks using tools such as WBS, OBS and RAM and monitor team work

  - Be able to conduct a negotiation with the customer(s) of a project

  - Be able to elaborate the budget and the final report of a project

  Mode de contrôle des connaissances :

  Workshop final report (oral submission and written report)

  Bibliographie-lectures recommandées

  · PM Knowledge deck – Alan MacIntyre, PMP – published by Exigent, Inc · PMBOK® Guide – Sixth Edition (2017). A Guide to the Project Management Body of Knowledge (PMBOK® Guide) · The project management memory jogger – second edition – Karen Tate and Paula Martin

• International Project Management : SCRUM & Lean Methods

  International Project Management : SCRUM & Lean Methods

  Ects : 3

  Enseignant responsable :
  PHILIPPE PUSCHMANN
  

  Volume horaire : 15

  Coefficient : 3

International strategy

• Business Analytics and Data Mining

  Business Analytics and Data Mining

  Ects : 3

  Enseignant responsable :
  JEAN AXEL ULLERN
  

  Volume horaire : 24

  Description du contenu de l'enseignement :

  1

   

  The whole lecture will be very practical based on the collaborative data science platform

   

  from Dataiku with business cases and real datasets on your own PC/laptop

   

  Introduction , main Concepts & vocabulary : datascience , big data, Machine learning

  How companies extract value from data ? how they manage big data projects ?

  The role of businesses in big data project The role of Datascientists or Data analysts

  Elementary statistics notions

   

  2

   

  Importing data , preparing and cleaning data

   

  3

   

  Performing transformation on Data , enriching data: joining several datasets and aggregations

   

  4

   

  In depth analysis using datavisualisation techniques

   

  5

   

  Conducting a predictive analysis using machine Learning algorithms

   

  6

   

  Business Cases exemples : Finance, health, security , Marketing, Human resources

   

  7

   

  Preparation of final presentation

   

  8

   

  Final Presentation

  Coefficient : 3

  Pré-requis recommandés :

  Notion of statistics

  Pré-requis obligatoire :

  A PC or a laptop up to date and in good health , no smartphone.

  Compétences à acquérir :

  Learning outcomes

  Having followed this lecture you will be in capacity of :

  · Identifying appropriate data in order to solve a business complex topics

  · Preparing data for analysis by using best-in-class tools

  · Analyzing those data to get business insights or take decisions

  · Vizualising your results and present management synthesis of your work

  · Understanding the main models and algorithm and select one to make predictive analysis

  · Running a predictive analysis using Machine Learning techniques

  · Using your own judgment to evaluate quality of predictions

  Mode de contrôle des connaissances :

  • Exercices in class will give you a max of 10 points
  • Final group presentation will give you a max of 10 additional points.

  The grading will be addition of your results in class plus grading for the final presentation

  The numerical grade distribution will dictate the final grade. The passing grade for a course is 10/20.

   

  Class participation: Active class participation – this is what makes classes lively and instructive. Come on time and prepared. Class participation is based on quality of comments, not quantity.

   

  Exam policy: In the exam, students will not be allowed to bring any document (except if allowed by the lecturer). Unexcused absences from exams or failure to submit cases will result in zero grades in the calculation of numerical averages. Exams are collected at the end of examination periods.

  Bibliographie-lectures recommandées

  • R for datascience Hadley Wickam O’Reilly
  • Machine Learning with R Brett Lantz Packt Publishing
  • www.dataiku.com/www.dataiku.com

   

  https://www.datacamp.com/courses/free-introduction-to-r

International management

• International Corporate Finance

  International Corporate Finance

  Ects : 3

  Enseignant responsable :
  CLAUDE DE RAISMES
  SARAH HUET
  

  Volume horaire : 21

  Description du contenu de l'enseignement :

  1. Financial Statements: review

  2. Time Value of Money

  3. Working capital Management

  4. Financial Statement Analysis

  5. Valuation

  6. Corporate Governance

  Coefficient : 3

  Pré-requis recommandés :

  No pre-requisites

  Pré-requis obligatoire :

  No pre-requisites

  Compétences à acquérir :

  This course presents fundamental corporate finance concepts and applies them to real company situations. You will learn financial tools firms use to determine their financial needs and to decide on their investment and financial policies. Beyond theories and formulas, you will learn to apply your judgment and common sense in making corporate finance decisions.

  Mode de contrôle des connaissances :

  Final written examination 60% and group work 40%

• Global Suply Chain Management

  Global Suply Chain Management

  Ects : 3

  Enseignant responsable :
  CATHERINE AUBERT-BAUDEQUIN
  

  Volume horaire : 21

  Description du contenu de l'enseignement :

  - Supply Chain Management and cross-functionality in a VUCA environment

  - Customer-driven supply chain and value creation strategy

  - Planning and forecasting

  - System and process approach

  Cross-functional Performance management

  Coefficient : 3

  Pré-requis recommandés :

  None

  Pré-requis obligatoire :

  None

  Compétences à acquérir :

  - Have command of the basic knowledge required to understand Supply Chain operations, planning and future challenges (4.0 Revolution)

  - Be able to understand and analyze a Supply Chain map

  - Be able to identify competitive drivers in the international supply chain

  - Be able to formalize and submit a continuous improvement plan of supply chain processes with a view to international development

  Mode de contrôle des connaissances :

  Workshop and submission of the project (oral and written)

  Bibliographie-lectures recommandées

  - Operations Management in Supply Chain – Decisions and Cases – 6th edition Schroeder, Meyer Goldstein, Rungtusanatham – Recommended

  - Lean Supply Chain and Logistics Management – Paul Myerson – Mc Graw Hill – recommended

  - The Supply Chain management casebook – Comprehensive coverage and best practices in the SCM – Chuck Munson - Pearson

• Organizational Behavior & Ethics

  Organizational Behavior & Ethics

  Ects : 3

  Enseignant responsable :
  HORTENSE DE LA BOUTETIERE
  

  Volume horaire : 18

  Description du contenu de l'enseignement :

  This course aims to better understand human behavior in contemporary organizations as well as current ethical patterns in the workplace. This field of knowledge deals with the various dimensions inherent in life in organizations and in the dynamics of interactions between individuals, such as: communication and information processing, decision-making processes, the advent of technologies and their influence on tasks organization, motivation, rules and values, etc.

  In fact, the exploration of these themes is all the more important given the considerable upheavals undergone by our society in recent years: interdependence of economies, global competition, migration, change of lifestyles, pandemic, etc. Organizational actors are therefore faced with unprecedented challenges in terms of social responsibility, performance, work-family balance and cultural diversity. We want the theoretical and practical knowledge acquired during this course to help future managers to act and interact more effectively within the organizational environment by developing the skills necessary to better understand the situations they will be confronted with.

  The main themes are :

  - Ethical malpractice

  - Introduction to the field of Organizational Behaviour

  - Individual behaviour, Personality and Values

  - Employee Motivation

  - Conflict and Negotiation in the workplace

  - Virtual Teams

  Coefficient : 3

  Compétences à acquérir :

  - to expose the main aspects of organizational behavior and its links with management, in particular in the context of high performing organization and globalization;

  - to analyze the behavior of individuals in an organization;

  - to analyze the behavior of groups in an organization;

  - to show the links between organizational culture and management;

  - to analyze the management of certain organizational processes.

  Mode de contrôle des connaissances :

  The course work includes cases studies at 15%, class participation at 15% and group projetcs at 20%.

  The Final Exam, weighted at 50%, consists of short answer questions and a mini case study.

  Bibliographie-lectures recommandées

  Gully, S. M., Griffin, R. W., Phillips, J. M. (2016). Organizational Behavior: Managing People and Organizations. États-Unis: Cengage Learning.

  Latham, G. P. (2007). Work Motivation: History, Theory, Research, and Practice. Royaume-Uni: SAGE Publications.

  Marinov, M. A., Marinova, S. T. (2020). Covid-19 and International Business: Change of Era. Royaume-Uni: Taylor & Francis.

  Stanwick, S. D., Stanwick, P. A. (2015). Understanding Business Ethics. Royaume-Uni: SAGE Publications.

• Cross-cultural management

  Cross-cultural management

  Ects : 3

  Enseignant responsable :
  BERNARD FERNANDEZ
  

  Volume horaire : 18

  Description du contenu de l'enseignement :

  As already aware of intercultural problematic, students of such a curriculum will increase their knowledge and mastery of intercultural management applications, in discovering new thematic dealing with:

  o How to compare cultural values and managerial practices

  o Multicultural teams building, decision settling, motivation, leadership, authority, conflicts, working organization

  o The challenges of Intercultural in front of, on one side the so called “globalization “and on the other the fact of “Glocalization”.

  o Understanding cross-cultural management in China

  This deepening of the matter will contain specific tools to allow students to prepare to decide, anticipate global and local managerial issues and evaluate potential synergies that building multicultural teams must initiate.

  Coefficient : 3

  Pré-requis recommandés :

  Personal or professional experiences desired in international contexts. Qualifications: curious, observant and an ability to question oneself

  Compétences à acquérir :

  Teaching objectives

  :

   

  o Helping students to acquire an analytical methodology of comparing management models, practices and methods with national cultures

   

  o Enlarging theories and their proper practical adaptability to professional everyday life situations

  o Helping students to acquire a metacultural global understanding of management issues.

  Mode de contrôle des connaissances :

  Teaching methods and aids

  :

  This course is broken down into 4 Learning Modules o Each Learning Session includes theoretical displays and actual events– Video projections and Pdf documentation - Duplicates: o Each session will include a- Lecture by the professor. b- Presentation of a small subgroup’s work based on reading’s session (approximately one hour) Remark: all students are requested to read and annotate the handout or case study paper. The appointed subgroup for presentation must carry out some further research work, under the supervision of the professor. c- Group discussion and debate

  Bibliographie-lectures recommandées

  Bartlett A. Christopher, Ghoshal Sumantra, 2002 (1998). Managing across Borders, The transnational solution, Harvard Business School press.

  Bennet Milton J., 1998: Basic concepts of intercultural communication, Selected readings, London, Intercultural Press.

  Bond M.H., (1991), Beyond the Chinese face, Insights from psychology, Oxford University Press, Hong Kong, p. 125

  Chao-Chuan Chen & Yueh-Ting Lee, Leadership and Management in China, Philosophies, Theories & Practices, Cambridge, 2008.

  Clifford Geertz, The Interpretation of Cultures, Basic Books, New York, 1973

  Fernandez B. (2010), Built trust in China, a cross-cultural & relational perspectives, in (Zheng & Yang)), La confiance et les relations sino-européennes, L’Harmattan, 2010, pp.49-60.

  Fernandez, B. & alii.

  International Executives, Identity, Strategies and Mobility in France and China, Asia Pacific Business Review, Vol. 12, N°1 53-76, January 2006.

  Geert Hofstede, (1991): Cultures and Organizations - Intercultural and its importance for Survival - Software of the mind - Printed : Harper Collins Business, London

  Hall E.T. , 1976 Beyond Culture, Anchor/Doubleday Inglehart R. (1997), Modernization and Postmodernisation, Cultural, Economic and political change in 43 societies, Princeton University Press, Princeton, New Jersey, 453 p.

  Kwang Ng. Aik, (2001), Why Asians are less creative than Westerners, Prentice Hall, Pearson Education Asia Pte Ltd.

  Min Chen, 2004: “Asian Management Systems”, Thomson, UK

  Redding Gordon, Stening Bruce W. 2003 : Cross-cultural Management, Volume I The Theory of culture, Bodmin, Cornwall, “The international Library o f critical Writings on Business and Management”, EE Published.

  Redding Gordon, Stening Bruce W. 2003 : Cross-cultural Management, Volume II Managing Cultural Differences, Bodmin, Cornwall, “The international Library of critical Writings on Business and Management”, EE Published.

  In French :

   

  Chanlat Jean François, Pierre Philippe,

  Le management interculturel, évolution, tendances et critiques, Editions EMS, 2018

  Cailliau Hesna, Le paradoxe du poisson rouge, Edition Saint Simon, 2015.

  Cheng A., Histoire de la Pensée Chinoise, Seuil, Paris, 1997

  Fernandez Bernard, IDENTITE NOMADE, De l’expérience d’Occidentaux en Asie, Anthropos-Economica, 2002

International project management

• International consulting Project : Tools and Methods

  International consulting Project : Tools and Methods

  Ects : 3

  Enseignant responsable :
  DAVID HATCHUEL
  

  Volume horaire : 21

  Description du contenu de l'enseignement :

  Presentation of the Course

   

  - Trends and market for consulting sector

  - Organization and activities of a consulting firm

  - Consulting tools and methods

  Coefficient : 6

  Compétences à acquérir :

  In this course, you will:

  - Discover the consulting sector and the organization and activities of a consulting firm

  - Learn and practice consulting methods

  - Share experience with consultants

  - Work in team on case studies and share your analysis with classmates

  Mode de contrôle des connaissances :

  Individual + Case study in small groups

• Negotiation and listening

  Negotiation and listening

  Ects : 3

  Volume horaire : 15

  Description du contenu de l'enseignement :

  Responsable : Avi Kluger

  Coefficient : 3

Individual Development

• Master thesis

  Master thesis

  Ects : 6

  Volume horaire : 36

  Description du contenu de l'enseignement :

  Courses on research methods as well as mentoring by a researcher enable students to develop their capacities

  Coefficient : 9

  Compétences à acquérir :

  The Master's thesis aims at developing the critical thinking and scientific research capacities of students. It strengthens their analytical and synthetical skills and enables students to become experts in a specific topic of their choice

• Business Research Methods

  Business Research Methods

  Enseignant responsable :
  AURORE HAAS
  

  Volume horaire : 15

  Description du contenu de l'enseignement :

  Classes are dedicated to presenting and applying scientific methods of research in Management: qualitative methods, quantitative methods, as well as support regarding how to write a Master's thesis

  Compétences à acquérir :

  The objective of this course is to help students to perform well regarding the conception and writing of their Master's thesis. The course enables students to develop their scientific approach to resolve issues and tackle topics

• International Projects (abroad)

  International Projects (abroad)

  Volume horaire : 30
• Corporate experiences

  Corporate experiences

  Ects : 3

  Enseignant responsable :
  AURORE HAAS
  

  Volume horaire : 20

  Description du contenu de l'enseignement :

  Internship or apprenticeship

  Coefficient : 6

  Compétences à acquérir :

  Corporate experiences enable students to develop and apply their knowledge in real life situations, as well as to strenghten their experiences before entering the job market