DRM
Burlaud Alexandra
Associate Professor
Biography
Alexandra Burlaud is an Assistant Professor at Université Paris-Dauphine PSL. Her PhD focused on the study of innovation in franchise networks, using dynamic capability theory. Following her post-doctorate, she added digital transaction platforms and public innovation policies to her research topics.
Alexandra Burlaud currently supervises the M1 Management and Organizations program.
Publications
Articles
BURLAUD A., SIMON F. (2023), Opening the black box of capabilities to renew the organizational and business know-how of franchises, Journal of Business and Industrial Marketing 
BURLAUD A., SIMON F., LOILIER T. (2022), Le rôle de l’expérience dans la création de nouvelles connaissances communes dans les entreprises en réseau : quels enseignements tirer du cas des réseaux de franchise ?, Finance contrôle stratégie, n°NS-12, p. 1-31