Communication - Marketing - 208 - Master's Year 2

Program Objectives

The Communication - Marketing program trains communications professionals and project managers who can develop a strategic vision for marketing and communication, create efficient action plans, and measure their success. Students in the program hone their communications and marketing skills and knowledge, with a particular focus on digital marketing.

Program objectives:

  • Create marketing and communications strategies for organizations and brands;
  • Understand the market in which organizations and brands evolve;
  • Understand the strategic importance of the digital and master its techniques;
  • Implement marketing and marketing communications decisions;
  • Gain expertise in project management and collaborate as part of a team;
  • Be able to convince others and come up with original ideas;
  • Develop a critical approach to the negative effects of marketing and communication decisions;
Types of education
Work-based training
Language(s)
French
ECTS Credits
60 credits
Internship
No work-based training
Capacity
30
Type of Diploma
Diploma from a major institution conferring the Master's degree
Academic Year
2021/2022

Contacts

  • Eva Delacroix

    Assistant Professor

    Director of the 2nd year of the Master's degree

  • Valérie CARREL-BILLARD

    Teaching assistant

     Send an email


After Dauphine

61,5 %

of students found a employment before graduation

92,9 %

Net employment rate

36 750

Median salary